The populace fell for this trick every time because they didn’t believe the Masters existed, or that anyone could be that evil. The Masters made sure to assign the label of being a conspiracy theorist to those smart and observant enough to have figured it out and were trying to warn others. The populace would then disregard and ridicule the whistleblower because the Masters had programmed the populace to react harshly to individuals who this label was applied to. The population had been programmed to negatively react to many ideas and labels, but the conspiracy-theorist label was one of the most heavily programmed because it was paramount for the Masters to stay hidden behind the curtains. You can’t dethrone a king if you don’t know they exist.