“It is in the nature of Smaland to be thrifty.” — Ingvar Kamprad Quote

“It is in the nature of Smaland to be thrifty.”

“I look at the money I'm about to spend on myself and ask if IKEA's customers could afford it.”

“I feel many responsibilities - to our customers, to our employees, to the environment, to the world at large. But I don't want to feel responsible to investors, to outsiders with financial concerns that may differ from those of the welfare of IKEA.”

“Nothing is farther than earth from heaven; nothing is nearer than heaven to earth.”

“We have mistaken the nature of poverty, and thought it was economic poverty. No, it is poverty of soul, deprivation of God's recreating, loving peace.”

“Nature is neutral.”