“I set up Droga5 because I really believe in the power of advertising. ...” — David Droga Quote

“I set up Droga5 because I really believe in the power of advertising. But I believe in the power of advertising that's in synch with what consumers want.”

“If you don't have reservations, you're a fool. You can't go blind into something.”

“I'm proud to say that I'm in advertising.”

“I'm always prepared for the worst. I was prepared to have the book come out, sell seven copies, and have to keep working in advertising, so it was just great that it was received so well and by such a huge audience.”

“The world is changing... I don't, as a consumer, want advertising that's not relevant. If we're going to take a side, let's take the side of the consumer.”

“Advertising has always been the 'head boy' of the communications industry, but not anymore. Now the rest - creative, digital, and media - is just as important.”