“Betting all your funds on the belief that you know what consumers want...” — Jay Samit Quote

“Betting all your funds on the belief that you know what consumers want and are willing to pay for is like jumping into a river to test its depth - you'll need a lot of luck to stay afloat. To have a truly successful product launch, the conversations with your customers must start long before you write your first line of code.”

“Historically, more media has been consumed sitting in front of the television than any other device. Controlling this screen has been the goal of major technology, consumer electronic, and telecommunications companies.”

“I have so much music inside me I'm just trying to stay afloat. I don't tend to write for a particular band - you have to just write the songs and then let God into the room and let the music tell you what to do.”

“There are lots of things about me that aren't like the rest of my friends. But I try to learn as much about millennials as I can so I can stay afloat among them.”

“Only by learning to live in harmony with your contradictions can you keep it all afloat.”