“Our mission is to inspire audiences to play, connect, and compete by m...” — Bobby Kotick Quote

Our mission is to inspire audiences to play, connect, and compete by making the most engaging entertainment in the world, and our talent evaluation process ensures that each new hire shares that commitment.

People have been playing versions of 'World of Warcraft' since 1994, and it's still the world's leading subscription-based MMO.

I think the reason why video games are more popular as entertainment in difficult economies is that the cost per hour of video games is lower than any other form of entertainment.

All my life, I've been the rebel in the X-wing fighter, and then one morning, I woke up, and I was on board the Death Star.

I am always excited about playing in front of live audiences because I really enjoy it, for the most part.

I think feature film can be quite conservative, because you have to now get audiences to come out, and it's quite a hard thing to do. Of course, television can be conservative too.

Robert Townson at Varese is a huge fan of film music and has really done a lot to educate audiences about film music and scores.

I would tell filmmakers: 'Don't just be seduced by the same old, same old. There are interesting things you can explore that may get your film out there to audiences better than the traditional distribution mechanisms.'