“At the core of the Magnolia brand is the desire to make homes beautifu...” — Joanna Gaines Quote

“At the core of the Magnolia brand is the desire to make homes beautiful but with a focus on family and practicality. We want to create spaces that families want to gather in.”

“Be intentional with your space. Don't be afraid to step on a limb and design your home the way you love it.”

“I try my best to keep the house looking clean, but honestly, with four kids, you can find plenty of messes. I don't have a special technique other than I can't focus when the house is a wreck, so cleaning is therapeutic for me. That works in my favor sometimes.”

“I looked at the rap community like street kids wanting their own brand. But now I look at that period with the rappers in the 90s as a trend of the moment. What it taught me was never to follow a trend, because trends move on.”

“One of my first fashion clients was Calvin Klein. We did his first freestanding stores. He was very exact and precise. But talk about high-fashion people who brand themselves!”

“I don't shop by brand loyalty at all. I'm just drawn to what I like when I shop. I do like this brand called Tiger of Sweden a lot, though. They make great sportswear and tailoring. And Calvin Klein; big supporter of them as well.”