“It's the power of the brand. We've never formally advertised.” — Sara Blakely Quote

“It's the power of the brand. We've never formally advertised.”

“I think my story says that, when women are given the chance and the opportunity, that we can achieve a lot. We deliver.”

“I always joke and say I want to invent a comfortable stiletto and then retire.”

“I was admittedly comfortable with Iman Cosmetics being identified as a beauty brand that filled the gap for black women because it was deeply personal for me.”

“I think people love having a person behind a brand who lives it. The idea of storytelling is really important.”

“If the public doesn't receive what you say, people can start to build your brand for you.”