“I used to work at HAL, where I made 'Kirby' and 'Smash Bros.' After th...” — Masahiro Sakurai Quote

“I used to work at HAL, where I made 'Kirby' and 'Smash Bros.' After that, I became an independent designer, but I didn't have my own team.”

“A game's concept is one of its most important assets. I feel that we must aim to satisfy both beginners and experts, and that hasn't changed since I was making 'Kirby' games.”

“I went out of my way to play games I didn't like or find interesting. Those ended up being a lot more informative for me. At home, I have literally thousands of games, and I think of them as pearls of wisdom from my predecessors.”

“Trying to convince Warner Bros. to make a $30 million 'Veronica Mars' movie just wasn't going to happen, for understandable reasons.”

“Ours is a company that doesn't do annualized software, and so when we create a 'Zelda' game, when we create a 'Smash Bros.' game, or a 'Pokemon' experience comes on the platform, it needs to be exceptionally compelling because we plan on selling it for a very long time.”

“I was working with another major label after Warner Bros, and they were telling me who to hire as musicians, what kind of music to play, what producer to use. I mean, what's the point of putting me on the record?”