“With an evening wear collection, each piece has to be quite individual...” — Jenny Packham Quote

With an evening wear collection, each piece has to be quite individual.

Having made all the decisions, I think a wedding day is a day when you want to forget what you are wearing and be in the moment.

It was our belief we should have a customer base and that the catwalk was actually supporting and increasing the business.

I don't like things that are uncomfortable - everything we do, however structured or detailed, needs to be made so that when someone wears it, they completely forget about it.

I play with those two eras a lot. The '70s did actually take quite a lot inspiration from the '30s. I love the '70s, the bold color. There's something very sophisticated about it now, looking back.

I've jokingly painted some of my favorite collectors as black men, so there's a really great portrait of David LaChapelle, the photographer - my version of him - that's in his collection.

I learned little by little. I learned how to draw. I learned how to tell the difference in the quality of fabrics - the subtle differences. I started with collections for men. So my first collection for women was deeply inspired by male roles.

It is a pity that my collection of trophies contains not a single Russian.

I've always wanted to design a home collection line because growing up, I was obsessed with reorganizing my room.