“The moonshot for Google Glass is to harmonize the physical and digital...” — Astro Teller Quote

“The moonshot for Google Glass is to harmonize the physical and digital worlds. It is specifically to find a way to help people be naturally, elegantly situated, physical and digitally, at the same time.”

“Use creativity and storytelling as your main muscle instead of smartness.”

“There's this open question of what Google is going to be a decade or more from now. Google X isn't the only answer to that question, but it was built as a place to do some of the exploration to find some great new problems for Google to tackle.”

“Every day, hundreds of millions of people stab themselves, bleed, and then offer, like a sacrifice, to the glucose monitor they're carrying with them. It's such a bad user interface that even though in the medium-term it's life or death for these people, hundreds of millions of people don't engage in this user interface.”

“It's crazy that you have to tell your phone or your computer or your house or your car 'It's me!' hundreds of times a day. Wearables will solve that problem.”

“Digital is going to have five times the impact than the information era. Just because you led the first transition as a company or country, that doesn't mean you will lead in this one.”

“Digital photography makes you a better photographer.”

“I'm used to everything digital - the pictures, the avatars of the person, the profiles - so when I get to see someone in the flesh, it's really nice.”

“We do like digital projection. We like shooting on film, finishing digitally, and projection digitally. That's what I like best. It's still a movie. It's not someone's camcorder and it got projected. That's mean, I know.”

“In our digital age, the Golden Rule is not enforced online.”

“I think your behavior is different when you work on digital or film. It seems that... I feel most focused if I'm working on film.”