“We're a brand, but I think the difference is that we know we're a bran...” — Perrie Edwards Quote

“We're a brand, but I think the difference is that we know we're a brand and we take advantage of that for our own benefit. We use it for us, not for other people.”

“We have grafted, we write our own music, we are great performers - we put our life and soul into it. So when people say, 'Why are they wearing that?' you just want to say, 'Did you hear the vocals? Did you see the performance? Did you see how much went into it?'”

“I think we're maturing as women, our music isn't going to be bubblegum forever, it is getting a bit more sexy.”

“Give me an opportunity, I'm going to take advantage of those opportunities.”

“Sometimes things just pop up right in front of your face and you have to take advantage of it.”

“I have to work and give everything and when I'm given minutes I have to take advantage of them, as I have always done.”